Naples, FL and Cambridge, MA (PRWEB) March 06, 2012
Uptown Network(previously named Hospitality Social) today announced a new consumer focused app to drive sales of mid and high tier brands. Uptowns patent pending technology ushers in the beginning of a new type of mobile software, where an app is actually a network of brands. Also, curated content as opposed to tags brings mobile search expertise to a new level.
With over 2 billion apps downloaded a month, leading brands have recognized that investments in mobile apps return better than web site investments. iPads are particularly of interest as they generally target affluence.
Started as a project under the name Hospitality Social that included about 20 restaurants, it quickly evolved into a group of leading brands that launched the possibility of The Network Effect. Over 100,000 users have experienced the app to select wine and food pairings.
It offers an elegant, engaging and easy way for our guests to choose the right wine reflecting their unique tastes that also complements their meal. explains Dave Shula, President, Shulas Steak Houses, LLLP.
In the initial project, a Personal Sommelier was delivered on an iPad that can help consumers expertly explore wine and food pairings even before they dine at a restaurant. The results were positive for large brands and independent operators alike.
As a 70 seat restaurant, I was amazed by the impact of the app, said Manuel Verney-Carron, Owner, Manuels Bread Caf